The new MTV hit series Skins has come under fire for showing too much skin and for dealing with underage sex, drinking, gay/lesbian themes and illegal drug use. One group, Parents Television Council, in particular, has asked for a Congressional investigation of the series.
One advertiser, Taco Bell, has already pulled its advertising because of pressure from the conservative group, Parents Television Council. According to Crain’s New York Business:
Taco Bell has pulled its advertising from MTV’s controversial new hit series following pressure from conservative advocacy group Parents Television Council. The company informed MTV of its decision on Tuesday.
The Council had been calling Skins “the most dangerous program ever foisted on your children,” citing its graphic depictions of sex and drug use, even before the show premiered on Jan. 17.
MTV had the following to say:
“Skins is a show that addresses real-world issues confronting teens in a frank way,” a spokeswoman said in a statement. “We review all of our shows and work with all of our producers on an ongoing basis to ensure our shows comply with laws and community standards. We are confident that the episodes of Skins will not only comply with all applicable legal requirements, but also with our responsibilities to our viewers.”
The targeted audience is 12 to 34 years. That could be a problem right there. There is a huge difference in maturity between most 12 and 34 year olds. Congress is certain to complicate matters. By the time they finish, everyone from 2 to 92 will be glued to their TV set, watching the next episode of 15 years olds being the horn dogs they generally are, all whilst shouting obscenities at the top of their lungs.
Appealing to advertisers usually has the greatest impact on these types of shows. Targeting advertisers certainly toned down Glenn Beck. Parent Television Council is urging Schick Hydro, H&R Block, L’Oreal, Subway, Foot Locker, Orbit chewing gum and Extra chewing gum to stop advertising on Skins.
H & R Block? Good time of year to give them a 1-2 punch. Chewing gum companies, not so much. That’s a pissing contest parents won’t be able to win.
I haven’t seen Skins and I don’t think there is much that could make me watch it. Kids and teens already watch things on Saturday morning that my mother would have banned from the house. My grandchildren now warn each other that ‘Moon won’t like the words in that show.’ Darn right! Most of what they watch is vulgar. Even their grandfather has been horrified a time or 2. It isn’t sexually vulgar, it is just gross. I don’t find non-stop bathroom and nasal ‘humor’ funny or appropriate topics for kids.
So, the good folks of Parents Television Council can have at it. It they say a show is over the top, they can speak for me. Just please, dear Lord, don’t make me watch it. Just let me chime in as an old fogy.
Meanwhile, what do we do about Congress? Should they be involved in a TV show? Do parents have any control over what happens on cable? Should Congress be deciding what happens on cable? Where does parental responsibility begin and end? Is it possible to not even subscribe to MTV? Can it be blocked from the package or must parental controls be used? Is a conservative group asking Congress to get involved in something that should clearly be the role of parents? Just askin’.